That's why I'm always glad to find a restaurant that can accommodate me and still make my meals taste amazing.
I recently met Tom Friedli, co-owner (with his wife Dale) of Beaches Fine Market Grill here in Barrie. I had an amazing meal featuring fresh, local food, and it got me thinking: How could Tom apply some of the weekly blogging techniques I covered in last week's call about how to be a weekly blogger?
For starters, I'd like to see a feature article that reinforces the philosophies of the business, e.g., the health benefits of eating locally-produced food.
Following up that article, I'd like to read about one of their suppliers, e.g., a local farm, and hear more about where my food comes from.
Then, maybe in another week, I could get the background story on one of their regular customers and hear about why eating locally is important to him or her.
At the end of the month, maybe Tom could provide some tips for shopping at the farmer's market – since I can't eat ALL of my meals at his restaurant.
And in each email, why not tantalize me by describing a featured menu item – maybe something a little different that I wouldn't have thought to try.
Receiving these gems by email every week, would I be more likely to think of Beaches Fine Market Grill the next time someone asks me to join them for a meal or a coffee? Absolutely! I'll probably be dreaming up reasons to eat out!
There, Tom, now you're set for the month! You can thank me later, and YES, I will work for food
Just kidding! I definitely paid for my own meal at Beaches Fine Market Grill, and this blog post was my idea, not Tom's. I wanted to show all of you that thinking of weekly blog post ideas can be creative, fun and easy! Stay tuned, because I'll be posting more ideas using other businesses as examples.
UPDATE! March 23, 2011 – Tom's new blogging journey has begun: Fresh, locally sourced food…many PROs…any CONs?
Curious what kind of ideas I might have for YOUR weekly blog posts? You can submit your blog for consideration and I will write a post just like this one – but it will be about YOU, YOUR business and YOUR prospective clients.