Editing clients Cecile and Cindy asked me to add some "pizzazz" to their book announcement. They wanted it to appeal to both the media and potential contributors to their book. I used a traditional press release format, but kept both audiences in mind. They've given me permission to share the results with you.
When I talked to Cecile and Cindy about what it was like to have me involved in the project, I heard, "Where have you been all my life?" and "Talking to you instilled so much more creativity into what we're doing – I felt more pumped about it."
Thanks, ladies, and good luck with the book!
As you read this press release, I hope you'll also consider whether you or someone you know might be a potential contributor to this important book-in-the-making.
GRANDMOTHERS USE THE POWER OF STORIES TO MAKE A DIFFERENCE FOR CHILDREN AND YOUTH: Grandmothers representing many of Canada's different cultures will come together to create a handbook of life lessons for today's children and youth.
It's no secret that Canadian children and youth face a number of serious issues, ranging from violence in schools to obesity and other health issues. Coaches and authors Cecile Peterkin and Cindy Stradling know that grandmothers have the answers! Their upcoming book, "Grandma's Wisdom, A Time Capsule of Treasures" will pool together the real-life experiences and wisdom of women who've weathered a lifetime of challenges.
The book project will benefit all involved – from the grandmothers who can make a meaningful contribution to the next generation, to the children and youth who will discover "secrets" and other gems about their own culture and history in these fascinating and true stories. Plus, 25% of the proceeds of this book will be donated to the Children's Wish Foundation.
Submissions from the public are welcome, and each story should be no more than 500 words. Multiple submissions are allowed, and the best 25 stories will be published in the book. Grandmothers who want to participate can email for detailed instructions.
Children and young people who want to interview their grandmothers as a school or family project can also email to request a free interview questionnaire. According to the United States Environmental Protection Agency, intergenerational activities such as this one strengthen communities, encourage acceptance and cultural exchange, enhance socialization for both groups, decreases drug use in youth and improve the health of seniors.
Cecile Peterkin and Cindy Stradling are coaches and authors who are both committed to youth development and personal growth.
For more information about this project, please contact Cecile Peterkin at http://www.cosmiccoachingcentre.com.