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Want a vibrant and busy blog but don’t have the time or talent to write posts yourself? Ghost blogging may be the answer. In my first guest post for Content Marketing Institute, I address these three common objections to ghost blogging:
- Is it unethical?
- Will the finished product still sound like me?
- Is ghost blogging social enough for social media?
(Hint: You don’t have to worry about any of these things!)
I also reveal my top tips for a successful relationship with a ghost blogger.