When you pour your heart and soul into writing an article that really hits the mark in providing solid value for your target audience, it's sad to think of it only getting one chance to shine in the world. But that's exactly what happens for so many entrepreneurs who write articles as a strategy to […]
Article marketing: How to be keyword rich AND creative in your article titles
I fully admit that I haven’t put much effort into SEO – search engine optimization. I prefer to focus on creating great content, and building relationships with people who will help me share it. On the other hand, I believe that by using SEO techniques, you can be of service to the people out there […]
On the subject of subject lines
Here is a slightly paraphrased version of an email I sent to a client, Chronic Illness Coach Sylvia Lippman, reprinted here with her permission: Hi Sylvia, While we’re on the subject on subject lines, I wanted to mention that I very nearly deleted your last email without opening it. There were two reasons for that. […]
Stuck at the start? Try one of these Top 10 article openers
Are you using article marketing to grow your business? Be sure you have a powerful opening, or you could lose your readers long before they get to the end (and your precious call to action). If you're stuck at the start, try one of these Top 10 Article Openers: A quote – Whether it's flowery, […]