Have you been blogging for awhile? Maybe even posting 2-5 pieces of new content per month? Congratulations, you're a real content marketer now!
Hopefully, you're consistently revisiting the same topics. Plus, you're reinforcing the keywords and phrases that your target market identifies with. But after all this time, how do you keep from getting bored with your own writing? Here are a few things to remember:
- It's not about you. What feels old to you is still new to someone else who has just discovered you. Keep things basic for them and get your ya-ya's elsewhere.
- Short and simple does not have to be boring. I love the challenge of finding new ways to explain the same lessons – Michael J. Katz consistently does a beautiful job of making interesting connections.
- There are plenty of ways for you to grow, stretch and improve your writing. Put some effort into cultivating your creativity and expanding your vocabulary.
When you keep these things in mind, there is no reason to be bored with your writing (but if you still are, consider outsourcing your writing to someone who loves it).