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Even when YOU don’t want to write, THEY still want to read

July 9, 2010 By Linda Dessau

This post is not about fear (although it kind of is) and it is not about urgency (although it kind of is), it is about perspective.

When I choose not to write (yes, I'm definitely writing this post for all of us – since I have an unfinished book on the go at this moment), it's because I'm thinking about ME. I have something else I must do. I feel unsure how to proceed. I am wondering what everyone else is up to. I am worried about what people will think.

Me, me, me, me. It gets tiring, doesn’t it?

When we get stuck in ourselves like this, we need to do an about-face and stand in the perspective of THEM – our lovely readers, our past, current and future clients, and all of those people who need the kind of solutions we are uniquely suited to deliver.

Because they are looking for those solutions right now. And even if you are their perfect match, if you're nowhere to be found they will look elsewhere. So YOU keep writing your blog posts, and I will keep writing my book – do we have a deal?

Writing prompt: What blog post would you write if you knew your ideal client was about to visit your blog, looking for a solution?

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