Yes, I know that it's difficult to say everything you want to say when social media platforms limit the length of your posts (on Twitter you've only got 140 characters!). Yes, I know that you want to capture your up-to-the-minute musings via your mobile device – and that you're only using your thumbs to do […]
Want to write more and better blog posts this year? Then I will plan out my writing time and topics. I will write masterfully, always pausing to step back and ask, “How can I make this even better?” I will read my writing out loud before I send or publish. I will publish more frequently […]
If you want to post new content more frequently (I recommend 2-5 times per month), I’m going to suggest that you develop a daily blogging habit. Stop. Breathe. Don’t worry. It’s not what you think. I do NOT want you to post every day. For most people, that’s an unrealistic goal, and not necessary for […]
Content marketing is most effective when each piece of content addresses one specific question or challenge that is important to your ideal client.